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Meaning of GOOD WILL

Pronunciation:  gûd wil

 
WordNet Dictionary
 
 Definition: 
  1. [n]  a disposition to kindness and compassion; benign good will; "the victor's grace in treating the vanquished"
  2. [n]  the friendly hope that something will succeed
  3. [n]  (accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)
 
 Synonyms: goodwill, goodwill, goodwill, grace
 
 See Also: friendliness, good nature, intangible, intangible assets

 

 

 

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